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Business Model Design Based on the Concept of Sustainable Development——A Service Design of the Physical Idle Mall as an Example

In the first half of 2018, the total retail sales of consumer goods in China reached 18 trillion yuan, a year-on-year increase of 9.4%. In addition to what we often call the concept of consumption upgrades, the trading of idle goods is also highly anticipated. Reasonable reuse or sharing of old things reflects the concept of sustainable development. The article aims to study how to use commercial services to make old and more rational and effective use of sustainable development. Realizing the rapid circulation of information and funds in the secondary market, but the market is still inactive. The article studies consumer psychology and summarizes the problems of the network idle trading platform, compares and studies the advantages and disadvantages of the domestic and international flea market business models. Finally, a business model and service system for the sale of new used old goods with integrated physical stores was proposed.

Authors: Luo Yuqing

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  • Venue: China

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